Monthly Archives: September 2013

Positioning your Rescue and Marketing


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Position your Rescue to Get the Support you Need How many rescue groups are there in your community? Hopefully the answer is many with the result that many lives are being saved. Yet no one knows better than you that the job of rescue is far from easy. In addition to caring for the animals, you need to constantly promote what you do to secure donations, volunteers and of course adopters to open their hearts and homes to your rescued […]

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Preparing Adopters for Their New Pet


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Upon establishing an animal adoption center, you step to the forefront of the American crises of pet overpopulation and overcrowded shelters and rescues. An estimated 5 to 7 million companion animals enter shelters annually in the US and more than half end up euthanized. This doesn’t even reflect strays, many of which are abandoned pets and their offspring; while statistics are impossible to determine, estimates put the nation’s stray cat population alone at about 70 million. It may be tempting […]

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Your Animal Adoption Center’s Team


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Operating an animal shelter or rescue involves a lot of work in diverse areas. Success hinges in large part on your ability to delegate the right tasks to the right people, so it’s important to assemble a strong team to help run your adoption center. Always work with people who genuinely want to help, regardless of whether they’re paid staff or volunteers or how many hours they’re on hand each week. Below are key animal shelter or rescue positions. You […]

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How to Start an Animal Rescue or Shelter


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It’s not uncommon for animal lovers, brimming with good intentions, to fantasize about founding an animal adoption center. It’s a noble pursuit, and America is desperate for more safe places to keep pets between homes, but opening a shelter or rescue takes a lot more than good intentions. Of course, if you’ve done some basic research, you already know that starting an animal rescue or shelter takes money, staff, business and accounting know-how, marketing, solicitation of donations, contacts, major commitments, […]

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What is Canine Cough?


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Canine cough, previously referred to as kennel cough, isn’t really one discrete disease. The term refers to a set of symptoms. The illness can be caused by a variety of agents – acting alone or together. The most common causes are the bacteria, Bordetella bronchiseptica, and the canine parainfluenza virus. Symptoms generally include a hallmark harsh, dry cough, similar to a honking goose. Usually, dogs with canine cough sound much worse than they feel. Aerosol is the primary means of […]

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The Use of Isolation in a Shelter Setting


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For any shelter, rescue group or foster home, an isolation setup is very important. It is true that the dog or cat put into isolation may feel upset and a bit stressed due to the lack of social contact, but disease control is so important that a small amount of stress is worth it. Ideally, a shelter would have two isolation set-ups. The first would be for ill animals. This area needs strict guidelines for hygiene, kennels that are easy […]

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The Importance of Adding Photos to Your Shelter or Rescue Website


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Displaying updated, quality photos of your adoptable animals is crucial to the success of your rescue or shelter. Not only are animals with photos more likely to be adopted than animals without photos, but professional-looking photos go a long way toward establishing trust with visitors to your website. Potential adopters make an immediate decision about the credibility of your organization when they load your website, and they are considerably more likely to adopt from a shelter or rescue that seems […]

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How to File for 501(c)(3) Status


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Preventing cruelty to animals is a qualifying exempt purpose for filing for 501(c)(3) status under the US tax code. If you’re interested in applying for non-profit, tax-except status with the IRS, you should seek the advice of a tax lawyer before proceeding. Preparing properly for the application process is an investment worth making. To be eligible, none of a rescue or shelter’s earnings may inure to any individual or private shareholder and it must be clearly established that the organization […]

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Ways to Raise Funds for Your Animal Rescue or Shelter


Cash shortages, unfortunately, are common to running a nonprofit animal shelter or rescue. While the occasional grant may provide some relief, charitable contributions keep your operation viable for the long haul. And, unless your adoption center catches the eye of a particularly wealthy and generous animal-loving philanthropist, you need a steady flow of donations coming in. Some people find fundraising distasteful, but it’s unavoidable in nonprofit life. Also, fundraising provides opportunities to increase awareness about issues like responsible pet ownership, […]

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